VOODOO NIGHTCLUB
The Challenge:
The previous branding of Voodoo Nightclub was active for a few years. This project was an opportunity to broaden the target audience by refreshing and modernizing the creative.
The Solution:
When I think voodoo I immediately think of a witch doctor, I used this as my inspiration for this creative. The design is comprised of voodoo inspired patterns and symbols, which creates coherence and versatility between the pieces. Because of the dark ambience within the nightclub, the bright colors enhance the atmosphere with energy and excitement.